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University of Michigan Health System: Reconsider Rebranding

The University of Michigan Health System (UMHS) is a recognized and trusted institution in our community and around the world. Therefore, we are disappointed in the proposed name change to “Michigan Medicine.”

We believe that:

The money spent on implementing and marketing any new name would be better spent on patient care.
The name change implies negative limits to UMHS’s mission. While it is important to treat sickness with ‘medicine,’ the institution should be more broadly concerned with health ̶ including prevention, research and education.
The name change is divisive and inaccurate because term ‘medicine’ is associated primarily with physicians, yet so many other professionals contribute to UMHS.

Therefore, we urge the University of Michigan Health System keep its well-established name. Changing your name to “Michigan Medicine” is a costly distraction from providing quality care.

Thank You for raising your voice.

Please share this petition on social media so that other interested community members can tell University of Michigan Health Systems to keep their well-established name.